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Blog and Industry Insights
Do Rankings Still Matter in Emerging Markets?
University rankings remain part of the decision-making equation - but their weight is changing, particularly in emerging markets where...
1 min read
Digital First, but Not Digital Only: The Rebalancing of Recruitment Channels
The international recruitment landscape has changed - but not in the binary way many predicted. Digital isn't replacing face-to-face;...
1 min read
Understanding International Parent Expectations: What Influences Decision-Making?
Behind every international student is a parent - often the financier, advisor, and ultimate decision-maker. Ignoring this stakeholder is...
1 min read
What Makes a Market ‘Sustainable’ for International Recruitment?
In the race to expand international student enrollment, not every market is created equal. Some deliver quick wins; others offer...
1 min read
The Shift Toward Smaller Institutions: Why Niche Colleges Are Gaining Global Attention
Historically, international students gravitated toward large, well-known universities with deep academic catalogs and global name...
1 min read
What International Students Are Prioritizing in 2025: Beyond Rankings and Tuition
For years, university rankings and tuition affordability were the dominant filters international students used to evaluate study...
2 min read
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